Smarter Ways to Have School Boards Update Parentseaves.ca | Aug 29th 2011
Earlier this month the Vancouver School Board (VSB) released an iPhone app that - helpfully - will use push notifications to inform parents about school holidays, parent interviews, and scheduling disruptions such as snow days. The app is okay, it's a little clunky to use, and a lot of the data - such as professional days - while helpful in an app, would be even more helpful as an iCal feed parents could subscribe to in their calendars.
That said, the VSB deserves credit for having the vision of developing an app. Positively, the VSB app team hopes to add new features, such as letting parents know about after school activities like concerts, plays and sporting events.
This is a great innovation and without a doubt, other school boards will want apps of their own. The problem is, this is very likely to lead to an enormous amount of waste and duplication. The last thing citizens want is for every school board to be spending $15-50K developing iPhone apps.
Which leads to a broader opportunity for the Minister of Education.
Were I the Education Minister, I'd have my technology team recreate the specs of the VSB app and propose an RFP for it but under an open source license and using phonegap so it would work on both iPhone and Android. In addition, I'd ensure it could offer reminders - like we do at recollect.net - so that people could get email or text messages without a smart phone at all.
I would then propose the ministry cover %60 percent of the development and yearly upkeep costs. The other 40% would be covered by the school boards interested in joining the project. Thus, assuming the app had a development cost of $40K and a yearly upkeep of $5K, if only one school board signed up it would have to pay $16K for the app (a pretty good deal) and $2K a year in upkeep. But if 5 school districts signed up, each would only pay $3.2K in development costs and $400 dollars a year in upkeep costs. Better still, the more that sign up, the cheaper it gets for each of them. I'd also propose a governance model in which those who contribute money for develop would have the right to elect a sub-group to oversee the feature roadmap.
Since the code would be open source other provinces, school districts and private schools could also use the app (although not participate in the development roadmap), and any improvements they made to the code base would be shared back to the benefit of BC school districts.
Of course by signing up to the app project school boards would be committing to ensure their schools shared up to date notifications about the relevant information - probably a best practice that they should be doing anyways. This process work is where the real work lies. However, a simple webform (included in the price) would cover much of the technical side of that problem. Better still the Ministry of Education could offer its infrastructure for hosting and managing any data the school boards wish to collect and share, further reducing costs and, equally important, ensuring the data was standardized across the participating school boards.
So why should the Ministry of Education care?
First, creating new ways to update parents about important events - like when report cards are issued so that parents know to ask for them - helps improve education outcomes. That should probably reason enough, but there are other reasons as well.
Second, it would allow the ministry, and the school boards, to collect some new data: professional day dates, average number of snow days, frequency of emergency disruptions, number of parents in a district interested in these types of notifications. Over time, this data could reveal important information about educational outcomes and be helpful.
But the real benefit would be in both cost savings and in enabling less well resourced school districts to benefit from technological innovation wealthier school districts will likely pursue if left to their own devices. Given there are 59 english school districts in BC, if even half of them spent 30K developing their own iPhone apps, then almost $1M dollars would be collectively spent on software development. By spending $24K, the ministry ensures that this $1M dollars instead gets spent on teachers, resources and schools. Equally important, less tech savvy or well equipped school districts would be able to participate and benefit.
Of course, if the City of Vancouver school district was smart, they'd open source their app, approach the Ministry of Education and offer it as the basis of such a venture. Doing that wouldn't just make them head of the class, it'd be helping everyone get smarter, faster.
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